Birdie GAi | Product Overview

Product overview

Product Overview
and Commercial Offering

A concise introduction to Birdie GAi’s golf-swing analysis products and subscription experience.

The idea

Birdie GAi is a golf-performance platform designed to help players understand their swings, build a useful record of club performance, and make more informed practice and on-course decisions. Its product offering combines one-time swing-analysis packages with ongoing subscriptions that add a persistent Logbook, personalized Game Plan, and optional live coaching and smart-glasses support.

Track 1 · Pay once

One-Time Packages

Starter · Single Bag · Half Bag + Logbook · Full Bag + Logbook
From $10 to $100, a fixed number of swing analyses.

Track 2 · Pay monthly

Monthly Subscriptions

Eagle · Albatros · Condor
From $100 to $400 per month, unlimited analyses plus added features.

One-Time Purchase Packages

These packages are individual purchases rather than recurring subscriptions.

One-time

Starter

$10

Analysis of 5 swings.

A low-commitment way to try Birdie GAi’s swing-analysis experience.

$2.00 per swing

One-time

Single Bag

$20

Analysis of 12 swings.

A compact analysis package for a golfer who wants to review a set of swings.

$1.67 per swing

One-time

Half Bag + Logbook

$60

Analysis of 60 swings: 5 analyses for each of 12 clubs, plus Logbook. 1 month to use the swings / “Game Plan”.

Designed to build a broader picture across half-bag practice or a selected set of clubs.

$1.00 per swing

Most complete

One-time

Full Bag + Logbook

$100

Analysis of 120 swings: 10 analyses for each of 12 clubs, plus Logbook. 3 months to use the swings / “Game Plan”.

The most complete one-time package, pairing full-bag analysis with the golfer’s Logbook.

$0.83 per swing

Price per swing

Package price ÷ swings included. Bigger packages cost less per swing.

💡From Starter to Full Bag the price per swing drops 58% ($2.00 → $0.83), and Half Bag and Full Bag also include the Logbook.

Logbook context

📘The Logbook is yours for life. It is attached to your golfer profile from the moment your account is active. Buy more swings later, even months down the road, and they are added to the same profile and Logbook. The 1- or 3-month window applies only to using the swings / “Game Plan” in a package.

The current reference design includes:

Club-by-club carryTotal distanceBall speedLaunch angleClub-to-club distance gapsSwing timingAccuracy indicatorsLaunch indicatorsContact indicators

Monthly Subscription Plans

Subscriptions provide an ongoing product experience. Each tier includes the core capabilities of the tier before it, with additional functionality added at higher levels.

Eagle

$100per month

Unlimited swing analyses, an active Logbook from day one, and an unlimited, personalized “Game Plan”.

Game Plan uses the golfer’s planned course, number of holes, and available performance history to recommend which clubs and areas to prioritize.

Albatros

$200per month

Everything in Eagle, plus

Personal Coach with audio and video.

Personal Coach adds an interactive coaching experience using audio and video to provide guidance during the golfer’s session or round.

Condor

$400per month

Everything in Albatros, plus

Live Coach with 1st- and/or 3rd-person view, and smart-glasses integration for contextual, on-course assistance.

The coach can use the smart-glasses first-person view and/or a third-person view from the phone camera. GPS supports location and yardage context; the experience may provide rangefinder-style distances and visual aiming guidance. Smart-glasses hardware is separate from the monthly software subscription. The price is the same whether the golfer uses the 1st-person view, the 3rd-person view, or both.

Feature	Eagle	Albatros
Unlimited swing analyses
Active Logbook from day one
Personalized Game Plan
Personal Coach (audio and video)	—
Live Coach (1st- and/or 3rd-person view)	—	—
Smart-glasses integration (GPS, yardage, aiming guidance)	—	—
Smart-glasses hardware	Separate from the software subscription

Price per swing within each plan

Monthly fee ÷ swings analyzed that month. The more a golfer practices, the cheaper each swing gets. Dots mark where each plan matches the Full Bag price per swing ($0.83).

Eagle $100/moAlbatros $200/moCondor $400/moFull Bag + Logbook one-time · $0.83 per swing

Swings per month	50	120	240	480
Eagle · $100/mo	$2.00	$0.83	$0.42	$0.21
Albatros · $200/mo	$4.00	$1.67	$0.83	$0.42
Condor · $400/mo	$8.00	$3.33	$1.67	$0.83

💡Eagle and Full Bag + Logbook both cost $100. At 120 swings, one Eagle month matches the Full Bag per-swing price; beyond that, Eagle is the better value and adds Game Plan.

Smart-glasses setup · Option A

Bring your own device

Players may connect a compatible smart-glasses device they already own, with Birdie GAi providing connection assistance or a setup tutorial.

Smart-glasses setup · Option B

Birdie GAi integrated glasses

Alternatively, players may purchase Birdie GAi’s integrated glasses, intended to be ready to connect after installing the mobile app and completing setup.

Hardware pricing is outside the scope of this software-focused overview. Buying Birdie GAi glasses does not change the Condor subscription price.

Product Experience and Development Context

Capture

Record swing footage and available range or sensor data.

All plans

Analyze

Turn captured swings into clear metrics, observations, and practical next steps.

All plans

Build the Logbook

Organize performance by club so golfers can compare distances and tendencies over time.

Half BagFull BagEagle+

Plan

Use Game Plan to prioritize clubs and practice based on the upcoming course and recorded performance.

Eagle+

Coach and extend

Add audio/video Personal Coach at Albatros, then Live Coach (1st- and/or 3rd-person view), smart-glasses and location-aware guidance at Condor.

AlbatrosCondor

Important development notes

1Keep one-time packages and monthly subscriptions clearly separated in the product interface and purchase flow.

2Track swing-analysis entitlements so each one-time package enforces its included swing count and club allocation.

3Make the usage window explicit: Half Bag + Logbook gives 1 month and Full Bag + Logbook gives 3 months to use the included swing analyses / “Game Plan”. The Logbook itself is permanent: it is attached to the golfer profile from account activation, and later purchases are added to the same profile. Eagle includes an active Logbook from the first day of the subscription.

4Keep Personal Coach audio/video exclusive to Albatros and Condor; Eagle includes no Personal Coach feature.

5Validate smart-glasses compatibility, connection steps, GPS accuracy, camera permissions, and on-screen aiming guidance with supported devices.

!Do not imply that smart-glasses hardware is included in the $400/month Condor subscription.

Commercial lineup at a glance

Category	Product	Price	Included value	Per swing
One-time	Starter	$10	5 swing analyses / “Game Plan”	$2.00
One-time	Single Bag	$20	12 swing analyses / “Game Plan”	$1.67
One-time	Half Bag + Logbook	$60	60 analyses / “Game Plan” within 1 month; 5 per club across 12 clubs; Logbook	$1.00
One-time	Full Bag + Logbook	$100	120 analyses / “Game Plan” within 3 months; 10 per club across 12 clubs; Logbook	$0.83
Subscription	Eagle	$100/month	Unlimited analyses, Logbook from day one, unlimited “Game Plan”	Unlimited
Subscription	Albatros	$200/month	Eagle + Personal Coach audio/video	Unlimited
Subscription	Condor	$400/month	Albatros + 1st- and/or 3rd-person view Live Coach (smart-glasses hardware sold separately)	Unlimited